We are looking for a talented and motivated Digital Marketing Executive to join our dynamic team. The ideal candidate will have 1-5 years of experience in executing digital marketing campaigns, managing online platforms, and driving customer engagement. If you are passionate about digital trends and thrive in a fast-paced environment, wed love to hear from you!
Key Responsibilities:

• Campaign Management:

• Plan, execute, and optimize digital marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others.

• Monitor and analyze campaign performance, ensuring KPIs are met.

• Content Creation and Management:

• Develop engaging content for social media, blogs, email campaigns, and other digital channels.

• Manage the content calendar to ensure timely posting and alignment with marketing strategies.

• Search Engine Optimization (SEO):

• Conduct keyword research and implement on-page and off-page SEO strategies to improve organic rankings.

• Track and analyze website traffic using tools like Google Analytics.

• Social Media Management:

• Manage and grow social media accounts by posting regular updates and engaging with the audience.

• Track performance metrics and suggest improvements for better engagement.

• Email Marketing:

• Design and execute email marketing campaigns to nurture leads and drive conversions.

• Analyze email performance and optimize for better results.

• Analytics and Reporting:

• Prepare weekly and monthly performance reports using tools like Google Analytics, SEMrush, or other analytics platforms.

• Provide actionable insights and recommendations based on data analysis.

• Collaboration:

• Work closely with graphic designers, content creators, and other team members to execute campaigns.

• Coordinate with external vendors or agencies as needed.

Required Skills and Qualifications:

• Bachelors degree in Marketing, Communications, or a related field.

• Proven experience (1-3 years) in digital marketing or related roles.

• Hands-on experience with Google Ads, Facebook Ads Manager, and other ad platforms.

• Proficiency in SEO tools (e.g., SEMrush, Ahrefs, Moz) and analytics platforms (Google Analytics, Data Studio).

• Strong understanding of social media platforms and their algorithms.

• Excellent communication and writing skills.

• Creative thinking and problem-solving abilities.

• Knowledge of basic design tools like Canva or Adobe Photoshop is a plus.